Tobias Patch · Founder & builder

Hard problems deserve useful answers.

I build companies and software for work that is messy, consequential, and overdue for better tools.

Writing

Notes from inside the work.

Essays on building companies, using AI without surrendering judgment, and making decisions when the neat answer does not exist.

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  • Building companies
  • Software & AI
  • Decisions under uncertainty
  • The work behind the work

Current work

Build the tool. Learn from reality. Improve the system.

My work sits where insurance, software, and operations collide. These are the projects currently earning my attention.

  1. 01

    Brelly

    AI-powered software built to make insurance claims easier for the people doing the work.

    Visit Brelly
  2. 02

    InsuranceAppraisal.com

    A marketplace and operating layer for insurance appraisers, umpires, and the people who need them.

    Visit InsuranceAppraisal.com
  3. 03

    Private beta

    A personal thinking-system prototype being shaped into an invite-only product. The public name comes later.

    In development

About

Founder by necessity. Builder by temperament.

I’m Tobias Patch, founder and CEO of Brelly and the builder behind InsuranceAppraisal.com. I write about the practical decisions, stubborn problems, and imperfect systems behind the finished work.

More about Tobias